European Comission

Newsletter Issue 4, February 2015


European Road Safety Charter

  AFE-INNOVNET Towards and age-friendly Europe  
  European Road Safety Charter  


Excellence in Road Safety Awards

The winners of the 2015 Excellence in Road Safety Awards, the Charter Award, were announced in Brussels on February 4th. The award honours innovative projects carried out in the framework of the European Road Safety Charter. In recognition of their effort and positive impact on road safety, projects from Greece, Poland, Portugal, the UK and France were chosen as this year’s recipients. On hand to present the award was European Commissioner for Transport, Violeta Bulc, who thanked the winning participants, stating, “Without you, European roads would be less safe for us all”.

  Excellence in Road Safety Awards  

Highlighted news

And the winners are...

Attikes Diadromes, Greek road operator of the Attiki Odos motorway, for their commitment to educating adolescents on the importance of road safety, and reducing the risk of serious injury and mortality on the roadways.

The Automobile Club of Portugal for their national program for road safety, APC Kids, an innovative multi-media campaign developed for children. (This month’s Featured Winner).

The Cycle-Smart Foundation, a British charity dedicated to reducing the risk of death and injury to children through their positive campaigns, encouraging helmet use and the development of safer cycling habits.

PKP Polish State Railways, for their campaign, “Stop and Live!” aimed at raising public awareness of the high number of accidents at railroad crossings and encouraging safer conduct at crossings.

Sanofi, the global health care provider, for the responsible commitment to their sales team. Through an extensive road-safety training programme and reward scheme, they have helped bring about a 10% reduction in work-related road accidents.

Find out more about this year’s winners in the Feature Winner section of each edition of our newsletter.


Featured news


This Month’s Featured Winner: The Automobile Club of Portugal

How do you make road safety education fun and effective for children? The Automobile Club of Portugal has done just that with their creative, innovative program, APC Kids, a multi-media campaign that engages children from the ages of 3-10, with music, books, learning materials, mascots and a school curriculum that incorporates road safety. This far-reaching campaign educates children in the classroom, through television programming, and with a national road show! By targeting a young audience, the Automobile Club of Portugal is insuring that tomorrow’s drivers are today’s ambassadors for safe and responsible habits on our roadways.


ERSCharter welcomes The World Café

Those attending this year’s Charter Awards were invited to join in a World Café, hosted by EC Road Safety Project Officers María Teresa Sanz Villegas and Florence Bonnefoy. The relaxing and stimulating format encourages group dialog through an intimate, café-style setting. During 3 twenty-minute rounds, with breaks, members moved between tables to discuss the genesis of road safety actions, challenges and opportunities for road safety, and evaluation methods. Main conclusions highlighted the relationship between an organisation’s full commitment to road safety and its success, the obstacles to evaluation, and the importance of considering indicators during the initial planning stages.


Don’t Miss the March 2nd Webinar: Evaluating Road Safety


Essential to your innovative road safety plan is a well-designed evaluation plan. Discover the most effective ways to evaluate the success of your initiative at the ERS Charter webinar How to Evaluate the Impact of Your Road Safety Activities. Join the ERS charter team and experts from The University of Valencia, ROSPA (The Royal Society for the Prevention of Accidents), and Sanofi as they share their experience and exchange methods of evaluating the impact of road safety plans and initiatives.

This on-line seminar will be presented by Susanne Lindahl, EC Policy Officer at DG MOVE. Sign up for the webinar through this free on-line registration form.


Let’s get social

Most popular on Twitter

Most popular on Twitter

Most popular tweet from the past
few months:

Signals inform road users of your intended actions. Remember: Signalling does not give you priority. #Roadsafety


And remember, it’s not too late…

Do you have an innovative and successful plan or initiative that you feel deserves the Good Practice label? We’d like to hear about it. Submit your application detailing your action and evaluation plan to become a Good Practice partners. You could be eligible for next year’s Charter Award!


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